Playbook · Beginner · 2h
Pricing and proposals that win: playbook
Write proposals that restate the client's problem, price the outcome and close on a next step.
- agency
- playbook
Inside this playbook
- Proposals that convert at the stated price without discounting.
- Step 1: Restate the problem in their words
- Step 2: Price the outcome
- Step 3: Deliverables with done-criteria
- Step 4: One price, one option, one next step
- Step 5: Follow up with a call
- Steps
- 5
- Deliverables
- 3
The full playbook opens with a membership that covers Agency Operations Playbooks.
Sign in if you already subscribe.
Sign in